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This makes the Nike Air Max 90 Group's production base with the transfer of Nike, Adidas, and the increasing movement. On since the 1990s, Taiwan's footwear production costs raise, the Nike Group in Dongguan Gaobu of the Pearl River Delta region to establish its Nike production base in mainland China,http://www.cheapnikeshoesk.com/ in order to maintain the advantages of low-cost manufacturing.

In fact, cheap nike shoes Group has long been aware of the risk of a single OEM model, "foundry, after all, at the lowest end of the smile curve, minimum of added value." A person in charge of the Nike Group has said. The same time, as foundry those, at any time may face systemic risk of customer withdrawals.

Thus, in the other cheap nike shox OEM companies not involved in the terminal market, Nike Group take the lead in establishing a sports marketing channels, retailers store "Victory Road ". In 2001, with the rise of the sports goods market in the mainland market, Sheng Road, opened in mainland China the first retail outlets. 2008 Nike Group's Windsor integrated sports marketing channel resources, the creation of their own sports marketing channel brand - YYSPORTS Sheng Road.

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